Prudence Pitch

13:59 09/10/2019 |

Total post : 1,195

Tile unveils the Tile Sticker, plus a redesigned Tile Slim and expanded Tile Pro and Tile Mate ranges

(Tech) The Sticker is available today in black starting at $39.99 for a two-pack ($59.99 for a four-pack). The Slim comes in black for $29.99, while the Mate ships in white for $24.99. As for the new Pro, it’s available in black and white for $34.99. And for those looking to buy in bulk, there’s the $69.99 Tile Essentials pack with two Stickers, a Slim, and a Mate; the $59.99 two-unit Pro pack and $99.99 four-unit pack; the $69.99 four-unit Mate pack; and the $74.99 Tile Mate/Slim pack, which comes with two Mates and two Slims.



The lineup’s arguable headliner is the Sticker, a waterproof, lightweight tracker with an adhesive back co-designed with applied sciences company 3M. It boasts a three-year battery life and a 150-foot Bluetooth range, and it’s designed to be attached to virtually anything, including remote controls, cameras, and outdoor gear.

As for the new Slim, it’s morphed in shape to something resembling a credit card, which Tile says is conducive to slipping into low-profile spaces like wallets and luggage tags. The range has substantially improved to 200 feet (up from the previous-gen model’s 100 feet), and the new Slim’s integrated speaker can reach nearly twice the volume of its predecessor, which maxed out at 82 decibels.

Tile says its community now spans 195 countries and 230 territories around the world, and that 90% of items reported missing are eventually found. Furthermore, the company reports that over 5 million unique items are located with its trackers daily.

The Sticker, Slim, Pro, and Mate predictably also work with Tile Premium, a $30-a-year (or $3-a-month) subscription service that adds functionality like Smart Alerts (notifies users with a text message when they leave a geofenced area without a Tile) and Location History. That’s in addition to priority customer care via phone, a battery replacement program that supplies Mate and Pro owners with new batteries once a year, and an extended three-year warranty program.


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